Macclesfield: Tytherington resident starts new business aimed at changing how people dress forever

By Louise Walker

5th Nov 2023 | Local News

Louise Walker, as photographed by Macclesfield's Charlotte Palazzo Photography. (Image - Charlotte Palazzo Photography)
Louise Walker, as photographed by Macclesfield's Charlotte Palazzo Photography. (Image - Charlotte Palazzo Photography)

A Tytherington resident wants to reinvigorate women of Macclesfield.

Louise Walker offers a fresh approach to female style and confidence, with her new service in Macclesfield.

Louise, a qualified Colour Analyst, is excited to announce the launch of her new venture, How to Not Hate Your Clothes.

This innovative business focuses on helping individuals regain their style confidence and embrace their unique beauty.

Louise in her home office. She reccommends colours you will look great in, rather than individual items. (Image - Charlotte Palazzo Photography)

After years of experience in the charity sector, Louise has honed her skills in guiding individuals towards their best selves.

Now, she's bringing her expertise to the world of clothing, helping clients discover their ideal colours and styles.

Louise, who has lived in Macclesfield for 20 years, explained what her new business is all about:

"How to Not Hate Your Clothes aims to revolutionise the way people think about their wardrobes," she said.

Louise helping a client discover their best colours. (Image - Charlotte Palazzo Photography)

"My mission is to empower clients to feel confident in their clothing choices, enhancing their self-esteem and overall well-being.

"Through personalised Colour Analysis consultations and wardrobe reviews, Louise offers practical solutions for building a cohesive and enjoyable wardrobe.

"This is something I'm really passionate about. I've always been adored colour, I've always been fascinated with women and helping their confidence."

Returning from maternity leave to her directorship role at a Students' Union Louise found herself longing to step out of her comfort zone and start the business she's been dreaming of for years.

Louise's process of colour-choosing matches their personality, appearance and reaction to certain colour palettes. (Image - Macclesfield Nub News)

"The key message is, I don't consider myself as working in fashion," explained Louise.

"I am interested in clothes, and how people feel about what they wear.

"So as a colour analyst, I go through the process with my client with colour drapes, to assign colour palettes for them across the four seasons."

From there, clients can have a better idea of what they look and feel great in, so they have a better idea next time they go shopping. Her most common clientele are aspirational, working mums, who Louise helps to flourish with her guidance.

Louise met with Macclesfield Nub News for a chat at The Picturedrome in Macclesfield. (Image - Macclesfield Nub News)

And if you don't think there is a colour that will suit, you, Louise will prove you wrong. She can match any colour to any undertone of skin.

Unlike traditional fashion advice, How to Not Hate Your Clothes focuses on uncovering each client's unique palette and style preferences. With Louise's guidance, clients learn how to select clothing that enhances their natural beauty, allowing them to shine in any situation.

The aim is to reduce how much clothing you own by making it much easier to pick the right thing that really works for you.

"What I will give clients after a consultation is their pallets that are bespoke to them, in a document which they can keep", added Louise.

Louise was trained at the London College of Style, and is now ready to offer her services to Macclesfield. (Image - Louise Walker)

"Using colour in clothing gives women energy. I think a lot of women lose their confidence when they have children, or go through career changes, or something else. But they kind of lose a bit of themselves. And colour is a great way to get that back.

"You can't spend your way back to confidence, people can have millions of clothes but feel like they have nothing to wear.

Louise's recommendations means you can shop smartly, knowing what best matches your appearance.

How to Not Hate Your Clothes offers both in-person and online Colour Analysis consultations, ensuring accessibility for clients worldwide.

Whether you prefer face-to-face interaction or the convenience of a digital consultation, Louise's expertise is within reach.

Louise also offers wardrobe reviews, to help people with who don't know wear to start with clearing out their wardrobes.

Louise's services would make a great gift. Her wisdom and expertise imparted on her clients is something one can take through life.

And with a strong, permanent roster of clothes, Louise's business can help take on fast-fashion, by encouraging us to only keep clothes we wear, and not overspend on ones we know we won't use.

"It is a gift of helping somebody reconnect of what they like in their style," Louise concluded.

"Your body and your lifestyle can change dramatically, particularly in your 30s. And people don't know what to wear anymore.

"It is going back to basics in a very saturated market of stylists, trying to make people feel extraordinary in what they wear.

"My message to the people of Macclesfield would be, if you are feeling like you are going through a rut in your style, there is a solution."

Macclesfield: If you want to contact Louise, please email or head to her website www.howtonothateyourclothes.co.uk.

You can also get a flavour of her work on Instagram.

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